New Content
It’s likely that your blog topics are interesting to your target buyers. If so, sending them regular emails with new content is a great way to drive traffic and build trust with your email list.
1a. Single Post Email
Subject Line: {Title of blog or Concept the blog covers/answers}
Hi {{subscriber.first_name}},
{Description of the topic, highlighting the question the blog answers, etc.}
In today’s post [May want to link to the post on “today’s post”], you’ll find:
- {First relevant bullet point of content}
- {Second relevant bullet point of content}
- {Third relevant bullet point of content}
Click here to read the post [You can also use a tool, like Gist, to add a button that says “Read the Post”]
Best,
{{Your Name}}
P.S. If you like the content, I’d/We’d really appreciate a share!
To unsubscribe from any future emails, click here.
1b. Multiple Post Round-Up Email
Subject Line: {Several phrases describing the topics of posts shared (e.g. Account-based marketing guide, Getting more sales meetings and more…”}
Hi {{subscriber.first_name}},
It’s been a big {week/month} for content at the {Company Name} blog! We’ve written multiple posts that we think you’ll enjoy.
If you only have time for one, we suggest: {Insert title of the most important content published}.
Here’s a brief about all the content we’ve published this {week/month}
- {First Blog Title}
{1. Synopsis}
- {Second Blog Title}
{2. Synopsis}
- {Third Blog Title}
{3. Synopsis}
We hope you find it useful. If you do, be sure to share it up!
Best,
{{Your Name}}
P.S. Have a particular idea of content you’d like to see? Hit reply and let us know!
To unsubscribe from any future emails, click here.
