SaaS

Encourage Install

Some SaaS products have more than one step. For instance, Gist users can sign up for our product without installing it to their website. By encouraging installs, we boost our engagement and free to paid conversions.

1. Has NOT Installed/Completed Setup 

Subject Line: IMPORTANT: Install Action Required

Hi {{subscriber.first_name}},

We noticed that {Product Name} still hasn’t been installed.

In order to get access, you must {Insert desired action}. You can quickly head to {Desired location} by clicking right here.

By using {Product Name}, you can:

1. {First Benefit/Feature}
2. {Second Benefit/Feature}
3. {Third Benefit/Feature}

Keep in mind, that you won’t be able to access these features without {Synopsis of desired action}.

Best,

{{Your Name}}

P.S. Once you’re done, we’d love for your to watch/read our {Insert onboarding resource}. It will help you get acquainted quickly.

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