Marketing automations. Workflow builders. Automation “recipes”. Visual workflows. The market hasn’t come up with a sturdy, standard definition for the process of building your marketing, sale and support automations in a visual way. But what is somewhat standardized are the components of marketing automation. We’ll…
Every business out there has at some point tried out different customer acquisition strategies with the goal of growing the business. However, if you focus all your efforts on finding new clients and not on maintaining previous clients, your business and brand will struggle to grow….
You’ve probably read it many times before. You might even be tired of hearing this, too. Content is king. It’s the future of marketing. It’s that link that connects a business and its target audience in a relevant, meaningful way. If done properly, it can…
Software as a Service (SaaS) is a form of software delivery where a customer subscribes to a centrally hosted version of the software, instead of buying the entire software and installing it locally. Most of the end-users across the globe favor SaaS for communication and…
If you have a software as a service (SaaS) product, you probably already know that marketing needs your attention. Online marketing is ever-changing, and it can be difficult to stand out in your customers’ and potential customers’ minds. It can be an especially big challenge…
It has never been easier to set up your own eCommerce store. Shopify, BigCommerce, WooCommerce , Magento, Wix and others have all lowered the barrier to entry and make it as easy as possible to sell online. Once your store is live, you can use…
It’s the age of instant gratification. Customers want solutions to their problems pronto, and they don’t necessarily want to speak to a human advisor to get them. Over 30% of consumers expect to see live chat functionality on a company’s website. That number continues to…
Have your recent marketing emails been ending up in the Spam folder more often than not? Keep reading to learn how to stop emails from going to spam. Get permission to email your contacts What would you do if you received an email from an…
The meteoric rise of smart mobile devices (and the nosedive of attention spans) has made snackable content an integral part of today’s marketing mix. First off, let’s define this term. As the name implies, snackable content is smaller, “bite-sized” pieces of messaging focused on capturing…
There’s a lot of automation that can happen that isn’t a replacement of humans, but of mind-numbing behavior. Stewart Butterfield You’ve heard that marketing automation is one of the best ways to scale your marketing efforts and grow your business. Perhaps you’re interested in using…
I love that it is a complete solution to the vast majority of my needs at a fraction of the price others offer. Without needing to cobble together a Frankenstein of tools, I can take care of my email and website marketing needs with only WordPress... Read full review
Corinne C Founder, Lead Strategist - Small-Business
We like customers to be able to contact us any way they like. Gist helps with this. And if we happen to need to respond via email, we can do that as well.
That they develop the tool steadily. The support is amazing. If there is any problem, they try to help as best as they can. I’m very impressed by how the tool developed since I got it.
Gist has attempted to create the state of the art all in one platform for business. And it sure is. From Live chat to their email marketing the platforms works well and there's a lot more good features to come.
Craige Hardel L Founder & Owner - Marketing and Advertising Small-Business
Easiness to assign conversations to different members, the possibility to snooze chats until a later time and the information in the side bar, helping.