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Business Services

Cold Email Outreach

One of the best ways for a business services company to grow is to cold email targeted prospects.

1. Cold Outreach Consultation Sequence

Subject Line: Problem with {Company Name}’s {Core Topic} [For instance, if you’re selling site design: Problem with Gist’s UX]

Hi {{subscriber.first_name}},

How much does {key pain point} cost you every year?

After {years} of working with businesses just like {target company name}, I’ve been able to quickly save other {target role} time, effort and money.

Would you be interested in a {time frame. e.g. 15 minute} consultation, {First name}?

It would include a report that highlights changes that competitors like {Insert competitor} are making to their businesses.

Set up an appointment that fits best into your schedule, right here.

Best,

{{Your Name}}

To unsubscribe from any future emails, click here.

2. Cold Outreach Consultation (Email 2)

Subject Line: Re: Problem with {Company Name}’s {Core Topic}

Hi {{subscriber.first_name}},

Are you interested in a consultation about helping with {Business name’s} {key pain point}?

I’d really like to chat with you about it, {First name}. Then, I’d quickly send over the report of changes you could easily implement.

Let me know!

Best,

{{Your Name}}

P.S. You can set up a time that works best for you, right here.

3. Cold Outreach Consultation (Email 3)

Subject Line: Re: Problem with {Company Name}’s {Core Topic}

Hi {{subscriber.first_name}},

Haven’t heard from you, {First name}.

Are you interested in a hearing how {Competitor} was able to {core benefit}? And how {Company name} can do the same?

Let me know!

Best,

{{Your Name}}

P.S. If you are interested, pick the best time for you right here!

4. Cold Outreach Consultation (Email 4)

Subject Line: Re: Problem with {Company Name}’s {Core Topic}

Hi {{subscriber.first_name}},

You haven’t gotten back with me, {First Name}.

I can only assume you’re all set when it come to {key pain point}.

If you find yourself wanting the consultation and report, feel free to contact me anytime!

Best,

{{Your Name}}

P.S. You can also check out this {insert resource} which has all of my best advice.

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