We've looked at a few similar products, and I think Gist has a very good balance of features vs simplicity.

Since we made the switch from Convertkit to Gist we got several messages from leads and customers who where amazed by the personalized and well timed communication they received from us. All automated without a single line of code. Read full review

I like how I can target specific people on my email list. Just because they're on my list doesn't mean that they'll get an email. I can send email to particular tags so that as I add new tags, I can target emails to... Read full review